Goals
Mark a conversion, like a purchase, and the flow stops the instant they hit it.
Automations & CDP
Flows that react the moment someone heats up.
Pick what starts a flow, watched to 70%, clicked the offer, crossed a score, then chain emails, waits, branches, tags, and speed-to-lead alerts. Underneath sits a real customer data platform that scores and segments every contact in real time.
Replaces ActiveCampaign and GoHighLevel
Automation builder
Clicks the offerbut does not buy
Wait 1 hour
Send the objection email
Opened it, or not?branch the path
They buygoal hit, flow stops
Triggers
Start a flow on anything they do.
Registered, showed up, missed it, watched to a point, clicked the offer, bought, crossed a score, got a tag, moved a stage, or hit a date. If it happens in Heatcord, it can start a flow.
- Webinar actions: registered, watched %, clicked, bought
- Score crossed, tag added, stage changed
- Dates and anniversaries, or add people manually or by API
Pick a trigger
Registers Watches to 70% Clicks offer Buys Crosses a score Gets a tag Reaches a date
Steps
Build the follow-up you wish you had time for.
Send an email, wait an hour or three days, branch on a condition, change a score, move a stage, fire a webhook to your other tools, create a task, or send a text or push. Drag them into the order you want.
- Email, wait, wait-until, and if/then branches
- Tags, score changes, and stage moves
- Webhooks (Zapier or your API), SMS, push, and tasks
Chain the steps
Send email
Wait 2 days
Add tag: nurtured
Webhook to your API
AI assist
Let AI draft the whole sequence.
Describe the outcome you want and AI writes the emails, the timing, and the branches. You review, tweak the voice, and ship. It is the fastest way from idea to a flow that runs.
- AI drafts emails, timing, and branches
- Edit the voice and the offer to taste
- Built into the same builder, not a bolt-on
AI assist
Write a 3-email win-back for people who missed the webinar
You missed it, here is the replay Day 0
The one mistake most coaches make Day 2
Last chance to grab your spot Day 4
Drafted in secondsUse this flow
The CDP
A real customer data platform under the hood.
Every contact carries a live score from registration, attendance, bookings, and payments. Build smart segments that update themselves, and drop a one-line tracking script on your site to capture page views and custom events.
- Real-time scoring and self-updating segments
- A tracking SDK for your site, like Segment or GoHighLevel
- Anonymous visitors merge into the contact when they sign up
SC
Sarah Chen
sarah@example.com
84buyer-intent score
3Reg
2Att
1Booked
0Paid
Guardrails
Powerful, without ever spamming your list.
Frequency caps stop anyone getting too many messages. Quiet hours hold sends overnight and release them in the morning, nothing dropped. A total-send cap is your kill switch against a runaway flow.
- Per-person frequency caps
- Quiet hours, with nothing dropped
- An account-wide send cap as a safety net
Sending guardrails
Frequency caps Quiet hours Total-send cap
More in Automations
Built for follow-up that actually converts.
Goals, re-entry rules, and stop conditions keep every flow tidy and on-message.
AI assist
Let AI draft the emails and the flow, then edit to taste.
Re-entry rules
Run a flow once per person, or every time they qualify again.
Stop conditions
Pull people out the instant something changes.
Webhooks & API
Push contact data anywhere, or add people by API.
Cross-journey
Move people between flows as they progress.
Your follow-up engine
Set up the follow-up once. It runs forever.
React to every signal, score every contact, and never let a hot lead go cold again.
Monthly billing. Cancel anytime. Early-access pricing locked for life.